By now most Yellow Page publishers and local media companies offer a full suite of digital marketing solutions. But few have managed to turn their capabilities into an engine for winning and keeping new customers. We can help.
Total local marketing, totally integrated
Selling digital services to your oldest, most loyal customers is easy. But securing new clients takes experience and discipline.With more than 30 reseller partners worldwide, we have refined a successful approach that focuses front line reps on introducing a simple performance proposition. It’s so successful that with just the telephone and a team of smart young callers you can start to grow your business.
When you promise performance, of course, you must deliver phone calls – and quickly. Which is exactly what we do. Within days we build landing pages and a performance website optimized for conversion, featuring a strong offer, unique selling points and engaging, informative content that turns leads into actions. We then start running a paid search campaign using our award winning technology – the industry’s only solution that truly manages bids in order to drive the most calls (as opposed to just clicks.)
Then exceed them
With the campaign live, and the phone calls starting, we join the real battle – to win the client’s trust and confidence – to become their digital marketing adviser. How do we do it? By attending to each client with flexibility and genuine desire to get to know their business. With fanatical commitment we leverage every tool and expertise to find ways to enhance their performance. Refining offers, keywords and content. Designing logos. Populating maps and directories. Setting up and integrating social media.
Is the customer happy? That’s all that matters. We look at the data and can see immediately when our campaigns struggle. We track and measure engagement and satisfaction. Our people, systems and procedures are designed with singular obsession - because a happy client means a chance to explore the full frontier of digital marketing services. A long term client means a chance to earn recurring revenues and profits for our partners.
Flexible white-label solutions
Our services are also available a la carte. Whether you are just beginning or at a late stage in the development of digital marketing services, we’re happy to fit in where we can add value. Our partners earn revenues and margin by offering our white-label solutions, while we handle every aspect of fulfillment.
Search engine marketing
Social media management
We produce full-service 1, 3, 5, 10 and 20 page web and mobile sites, using responsive html5 technology and the most modern design techniques, as well as SEO best practices. In addition to the core components we also provide custom video and photography services.
Search engine marketing
Our revolutionary bid-management platform optimises campaigns for calls and emails, rather than just clicks. We handle every aspect of SEM campaign management including keyword selection, ad copy and landing page content, which means our solutions are more cohesive and effective.
Social media management
Our comprehensive social media programs are designed specifically for the needs of small and local businesses. Along with creation and management of image rich social channels we also undertake fan acquisition and posting, as well as reputation and competitor monitoring.
Premium SEO services
Strong performance in organic search requires ongoing time and effort. Our packages include strategic link building and content creation activities, which are all designed to achieve outstanding results.
Telecom and Hosting Companies
Adding services to your product suite will allow for generation of important new revenues and increase the stickiness of your customer base. Whether it be select ‘do-it-for-me’ services or transformation to full digital marketing solutions provider, we have made it easy to offer of services to your small-business customers.
Integration via WHMCS or Parallels platforms, or through our API, allows for easy delivery as turnkey solution or in connection with an existing platform and storefront.
All leading site builders
We can work on top of any third party or proprietary system preferred by our selling partners. Or we can leverage our existing full integration with best-in-class site building software.
Our telesales forces can be leveraged to target non-engaged customer leads. Further revenue opportunities exist by utilizing our skilled consultants for the up and cross-selling opportunities, which come naturally through the course of fulfillment.
Full suite of best in class services
We’ve developed a full portfolio of best of breed services across the web, mobile and social media. The websites we build are modern, engaging and effective. We produce videos and custom photography that drive conversions. We manage search engine marketing campaigns to deliver more calls per budget than any of our competitors. In social media we leverage content, contests and offers to attract and engage loyal customers. And organic search engine optimization consistently returns honest, lasting results.
To support of services, we’ve developed or assembled powerful platforms. Modern HTML 5 site builders featuring responsive design technology so that every site looks great and functions perfectly across computers, tablets and phones. Our proprietary system for managing paid search, with award winning bid management algorithms and call tracking capabilities. Cutting edge tools for providing social media management and SEO services that are content rich and effective.
We’ve built a team of talented people with complimentary skills and experience, all sharing strong dedication to the success of our clients. From the consultants at the center of every client relationship, to our well trained producers and product specialists, we offer unmatched ability to tailor projects to the requirements of individual clients, while deep pools of freelance designers, videographers, photographers and copywriters provide for constantly original creativity.
Intelligent use of stock content
From ideas to images, keyword databases to video clips, our business is enhanced by large libraries of category specific stock material. These materials allow us to efficiently inspire and solve problems for clients lacking the time, inclination or budget to procure more original materials. Yet even when we rely on professionally produced stock materials, we always customize to the fullest possible extent. And in any case we manage every asset with exclusivity rights that prevent us ever using the same assets for more than one client in any region.
No other vendor has achieved a more integrated solution. With consultants who are educated across the full range of digital marketing services, to systems that afford an orderly and coordinated fulfillment of multi-service bundles, we offer an unmatched capability to run a truly integrated digital agency . In the end we enable you to serve each client in the way they would expect to receive their services – as a single being with one set of core creative assets and strategic priorities.
As with our services generally, we provide a fully integrated solution for reporting and analytics. No matter what the bundle of services provided, clients always get their results in just the way they desire – online dashboards, email reports and even SMS. Clients can see and analyze every aspect of their marketing programs. They can even track and listen to every call.
We also provide a robust set of tools for reporting to our partners. Our administrative portals give you direct access to the status of each order as well as one click access into each underlying platform. We also provide real time reports through web services APIs. And we can provide a range of aggregated data and performance analytics tools to enable our partners to better understand the experience and engagement of their clients.
Customized and branded solutions
All of our services and platforms are available on a white label basis. From HTML 5 emails and reporting dashboards, to self-service editing platforms and our social media management platform, you can put your brand on our solutions. Our dedicated account teams will represent act as extensions of your team acting according to your instructions. And though we offer many ideas and share our best practices as we know them, we are endlessly committed to customizing our solutions to meet your requirements.
Scale and experience
We handle more than a thousand new clients every week serving some of the world’s largest yellow page publishers and newspaper groups. The scale and breadth of our operations gives us experience and efficiencies we can put to work in your favor. The range of activities across Europe, the Americas and Asia Pacific allows us to share unique insights into developing trends and emerging technologies. It enables us to provide mission critical updates about tactics and strategies being deployed by other leading providers of digital marketing services.
To learn more about our services just reach out to firstname.lastname@example.org